Design That Makes Good Things Happen
Create the momentum your business needs with a strategic and thoughtful brand.
Designing Brands for Small Businesses Who Want To Make Giant Leaps
I help small businesses with big dreams transform their brands into strategic forces so they can make big changes, big impact and those big dreams come true.
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Brand Bridge Session
A strategic session where we map out your current brand → future vision → the gap between, then identify the brand steps to get there and the one highest-impact thing to tackle first (you've got to focus on one thing first to finish it, and then move on to the next)
Deliverable: a phased roadmap you can implement piece by piece.
Investment: $100
For more impact:
Brand Strategy, Design & Web Packages
Strategic packages for experts ready to skyrocket their success.
Brand Strategy & Design
Strategic exploration, alignment and brand design
What You Get:
Deep dive alignment coaching
Goal visioning coaching
Strategic market analysis and competitive positioning strategy
Complete visual identity system (logo, colors, fonts, guidelines)
Digital business card design (printing available at an extra fee)
Social media banners
90-day brand implementation roadmap
Timeline: 6-8 weeks from the time I receive your input information
Investment: $6,000
Payment Plan: 50% to start, 50% at completion
Perfect for: Established experts who need strategic positioning and cohesive visual identity
Brand Strategy, Design & Website
Strategic brand + website for maximum market impact
What You Get:
Everything in Brand Strategy & Design package
Strategic website redesign (up to 5 pages)
SEO-optimization and AI search optimization of your copy
Mobile-responsive, accessible design and basic tech setup
Launch strategy and marketing guidance
Timeline: 10-12 weeks from the time I receive your input information
Investment: $8,999
Payment Plan: 50% to start, 25% at midpoint, 25% at completion
Perfect for: Coaches and consultants ready for complete brand transformation
A la Carte Services
If you have a brand that's working but need something special, this section's for you.
Full Website Design
Websites that instantly communicate your expertise and convert visitors who recognize your value. Includes SEO, AIO, mobile responsive design, accessibility audit and customer journey consult.
Starting at $1,500 for one page | Timeline: 6-8 weeks
Website Evolution
Change a few things at a time to make your website work better.
Starts at $250 | Timeline: varies, but fast!
Website Audits
A thorough review of your website, checking for opportunities for growth. Covering design, tech suggestions, accessibility, SEO, AI friendliness, and customer journey. I'll suggest fixes for any issues, and improvements for anything that may be holding you back.
Starting at $500 | Timeline: 3 days
Landing Page & Funnel Design
High-converting landing pages and sales funnels that guide your audience seamlessly from interest to action. I design with strategy in mind—balancing compelling visuals, clear messaging, and proven layouts—so every step of your funnel builds trust and drives results.
Starting at $1,250 | Timeline: 2 weeks
Membership Hub Design
I’ll design and build your membership hub so it looks and feels like a natural extension of your brand. A consistent, polished experience not only strengthens trust but also boosts member engagement and retention. I work across a variety of platforms to fit your needs.
Starting at $500 | Timeline: 2 weeks
E-Commerce Design
Beautiful, intuitive online stores that make shopping effortless. From product pages to checkout, I design e-commerce experiences that showcase your products, build trust, and turn browsers into loyal customers.
Starting at $500 | Timeline: 1 week
Everything you need design-wise to reach your goals:
Launch Support
Brand collateral (business cards, stationery, signage)
Social media branding templates
Presentation decks & pitch materials
Packaging design
Photo shoot creative direction
Faceless B-roll creation
Messaging alignment with design
Marketing funnel mapping & design support
Ongoing retainer for design + marketing needs
Consulting on brand consistency across platforms
Marketing Design
Social media graphics (ongoing or campaign-based)
Email marketing design (templates + campaigns)
Digital ads (Google, Facebook, Instagram, LinkedIn, etc.)
Lead magnets (guides, worksheets, PDFs, ebooks)
Infographics & visual storytelling
Event or webinar graphics
Print marketing (brochures, postcards, flyers)
Tradeshow or booth graphics
Videos & animations
Merchandise & swag design
Price & Timeline vary depending on what you need.
Unique illustrations that make your brand unmistakably yours.
Investment: Starts at $500
Painted pieces to hang on the wall behind wherever you Zoom from, to personalize your video backgrounds, decorate your event spaces, and create in-demand gift campaigns.
You get video and photo assets of the painting in development and in its final state to use in social posts and reels, too.
Starts at $555 | Timeline: ships in 3-4 weeks (art needs time to dry)
Monthly design support that moves at the speed of your growth. Perfect for experts who are constantly expanding and launching new offerings.
What You Get:
a set number of hours of design work monthly
Priority booking and faster turnarounds
Strategic guidance for brand evolution
Consistent brand coordination across all new projects
Investment: Starts at $500/month | 3-month minimum
My Design Process
1.
Deep & Aligned Discovery
We start by talking about your wildest entrepreneurial dreams. Dig deep to understand and take advantage of every facet of your business in your brand.
2.
Flexible Brand Strategy
Positioning your expertise to create magnetic pull with the humans you actually want to work with (and who can afford your brilliance).
3.
Smart Design Systems
Your complete visual identity system—logo, colors, fonts, messaging—all calibrated to make your dream clients' brains do happy dances.
4.
Aligned Implementation
Hands-on design and tech help to create the marketing materials you need, from someone who understands how it all fits together
5.
Ongoing Creative Partnership
I'm only a phone call or email away when you need fresh new designs - or revisions to anything you already have.
6.
Brand Embodiment
But how are you being in your brand? Are you telling people you're high end but showing up looking low rent? Embodiment brings it all together.
I thought I needed a new logo, but I ended up with a redefined business.
The logo was the destination, but the journey was transformative.
STEPHEN HAY
PEOPLE & PROCESS, LTD.
What Makes Me Different
Goal-Based Strategic Thinking
Relentless focus on making your vision become reality. Always searching for opportunities to expand or evolve your brand.
Brand Systems That Scale
Every brand system I create expands with you—no constant redesigns as you grow your expertise.
Proven Business Results
My clients land dream clients within days of launching and command the premium rates they deserve.
Direct Designer Partnership
You work directly with me throughout the entire process—no project managers. I answer my phone and care deeply about your business.
Got Questions?
When you feel like it's holding you back instead of supporting you forward. If you're embarrassed by your website, avoiding networking because your materials look amateur, or constantly explaining what you do despite having a brand - it's time.
If your current brand feels misaligned with your expertise, attracts the wrong clients, or makes you hesitate before sharing it, you likely need strategic repositioning rather than just visual updates. I help determine this during our strategy call.
Everything I create works together strategically. Your logo supports your website, which aligns with your marketing materials. This cohesive approach is more effective than piecing together different designers' work.
Yes, most of my clients work with me remotely. We use video calls, shared documents, and project management systems to collaborate effectively regardless of location.
Very involved in strategy and feedback, but I handle all the technical execution. You'll review concepts, provide input, and approve directions, but you won't need design skills or software knowledge. I'll even provide directions on how to review the project and how to give me feedback in the most effective way.
Sometimes. If your current elements support strategic positioning, we can build on them. If they're working against your goals, I'll recommend starting fresh. Strategy always leads the decision.
Yes, all packages over $5,000 include payment plans. This makes strategic brand investment accessible while ensuring you're committed to the process.
Most of my work happens asynchronously. We'll have a few video call meetings throughout the process. As long as we can connect over video calls, location doesn't matter.
I typically book 4-6 weeks out for package work. Rush projects available for additional investment, though strategic work benefits from proper pacing.
You get all your files, usage guidelines, and training on how to use everything. Plus I'm always here if questions come up or you need additional pieces down the road.
Minor tweaks are included for 30 days. Larger changes or new directions would be additional work, which is why we invest time in getting the strategy right upfront.
Ready to Start Moving Towards Your Goals?
Let's start with the vision, create the strategy and skyrocket your success.
Brand design, logo design, web design and visual systems
Made with strategic love by Erin Ferree Stratton in San Luis Obispo, CA
Skyrocket your success with a bold and effective brand & website.
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