Center of Gravity Assessment

Ensure your brand foundation can support your visual universe.

You've taken the important first step by discovering your brand's Center of Gravity using the workbook – the core purpose and values that should create natural attraction in your brand universe.

But an important question remains:

Is your Center of Gravity strong enough to build your entire brand around?

Many entrepreneurs identify a Center of Gravity that feels right in the moment, but lacks the gravitational strength to truly unite their offerings, attract ideal clients, and support a cohesive visual identity.

The Center of Gravity Assessment provides expert analysis of your foundation before you invest in brand design or marketing – ensuring you're building on solid ground.

The Assessment Experience

In just 90 focused minutes, we'll identify your brand challenges and create a clear plan to move your brand in the right direction.

1. Pre-Assessment Preparation

Complete our focused Assessment Questionnaire about your goals, challenges, and implementation questions.

2. 90-Minute Assessment Session

We'll explore implementation possibilities, and develop a strategic path forward tailored to your specific brand universe.

3. Comprehensive Report

You'll receive a detailed report with a complete implementation roadmap customized for your brand.

What You'll Receive

Foundation Assessment
A detailed analysis of your Center of Gravity's strength, clarity, uniqueness, and cohesion, with specific recommendations for refinement.
Center of Gravity Map A beautiful diagram showing how your diverse interests connect in your brand and each other.
Implementation Roadmap A strategic plan with prioritized next steps, implementation strategy, and timeline considerations tailored to your specific needs.

Investment

$397

Includes 90-minute assessment session, comprehensive report, and 14-day email support.

BOOK YOUR ASSESSMENT

Your Brand's Mission Control

Hi, I'm Erin Stratton, founder of Skyward Ink and your brand's mission control specialist. With over two decades of experience in brand strategy and design, I've become an expert at quickly diagnosing brand issues and implementing solutions that change trajectories.

My unique approach combines the systematic thinking from my architectural background with creative brand strategy to rapidly solve complex brand challenges. Like a NASA mission controller, I can spot the smallest misalignments that are causing major issues in your brand's flight path.

I specialize in working with business owners who need more than surface-level quick fixes. You deserve a strategic partner who can identify exactly what's holding your brand back and provide clear, actionable solutions to accelerate your growth. In just one focused session, we can change your brand's trajectory and set you on a path to greater success.

Field Reports From Fellow Explorers

The Center of Gravity Assessment was the bridge I needed between understanding my brand's purpose and actually expressing it visually. The report gave me clarity and confidence before investing in design services.

Sarah M.,

Life Coach

"My hour with Erin saved me 20 hours of research and DIY tutorials. Erin jumps right in and by the end of the session I had three solutions for nagging problems. Even better, I knew I'd made the right decision within the first five minutes because Erin's experience and capabilities are front and center. I trusted her the entire time and felt a relief by the end of the call."

David K.,

Financial Advisor

Frequently Asked Questions

Do I need to have completed the Center of Gravity Workbook before booking an assessment?

Yes, the assessment builds directly on the insights you've already discovered through the workbook. If you haven't completed it yet, you can download it for free here.

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How does the assessment differ from the free workbook?

While the workbook helps you discover your Center of Gravity, the assessment provides expert analysis of its strength and clarity, and a strategic implementation plan customized for your brand.

How should I prepare for the assessment session?

After booking, you'll receive a preparation guide with instructions for submitting your completed workbook and current brand materials, along with a brief questionnaire to help focus our discussion.

Do I have to commit to design services after the assessment?

Not at all. The assessment provides standalone value whether or not you choose to move forward with our design services. You'll receive a comprehensive report that you can use however you wish.

How soon will I receive my assessment report?

You'll receive your comprehensive Center of Gravity Report within 3 business days following our assessment session.

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Ready to Strengthen Your Brand's Gravitational Pull?

$397

Book your Center of Gravity Assessment today and ensure you're building on a foundation strong enough to support your brand universe.

BOOK YOUR ASSESSMENT

Brand design, logo design, web design and visual systems

Made with strategic love by Erin Ferree Stratton in San Luis Obispo, CA

Bold & effective brands for small businesses with big dreams.